JakuninOleg
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02 / independent landing page

BEYOND THE TEMPLATE

A landing page about bespoke website development. A comic story follows a business owner from the limits of ready-made platforms to a site shaped around their work.

Concept / art direction / development / form / launch

The first screen on desktop and mobile

01 / story

A story in place of a feature list

A business owner meets a familiar problem: a template becomes restrictive, while more plugins make the site harder to manage. Four panels move from that problem to a custom solution.

01Comic panel: a business owner holds a template box and thinks about a website
Template limitsThe business idea no longer fits inside a ready-made box.
02Comic panel: a WordPress mechanic surrounded by pipes and plugins
One more pluginEach new requirement adds another dependency to the system.
03Comic panel: a business owner beside a broken system
Things breakTime goes into maintenance instead of moving the project forward.
04Comic panel: a developer and a business owner planning a website together
A different pathA developer and the owner plan a site around real tasks.

02 / visual system

The comic carries through the interface

The first screen sets the visual rules: a stage, paper, coral buttons, and hand-drawn lettering. The same language runs through the story, workshop, performance, CMS, and contact form.

Illustrated workshop with planning, integrations, CMS, and room to grow
A real page section: four parts of the solution inside one illustrated workshop.

03 / build and launch

From illustration to working landing page

I built the responsive static page with HTML, CSS, and JavaScript and published it at vneshablona.ru. The illustrations support the story; the form and search files work as part of the site.

01

Desktop and mobile

The hero uses separate compositions so the story and call to action stay readable on both screens.

02

Lead form via API

The form sends inquiries to my website's API, which delivers them by email.

03

Search foundation

The site includes headings, metadata, robots.txt, and sitemap.xml. Search promotion continues after launch.

How the inquiry works

A lightweight page with a working form

The landing page is hosted as static files. To send an inquiry, it calls an API at jakuninoleg.dev, where the submission is checked and delivered by email. The page needs no separate server.

  1. A visitor completes the form
  2. The API checks the data
  3. The inquiry arrives by email
Mascot turns a page sketch into a working website and an emailed inquiry
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