Home / Services / SEO and brand positioning 06 / SEO
Pages for people and their questions I investigate how customers search, what the site already earns, and where the gaps are. Then I connect positioning, architecture, copy and technical SEO.
Audit and plan: 5–15 working days
Positioning, site architecture and technical SEO work as one system.
01 / SCOPE
Search foundations 01 Queries and SERP Group topics by intent and target page.
02 Architecture and copy Map service, case and article roles with clear metadata.
03 Technical review Indexing, canonicals, sitemap, mobile and internal links.
From search intent to the right page Service pages, case studies and articles answer different questions. They should not all compete through one homepage.
USER QUERY ?
Service↗
Case study↗
Article↗
03 / PROCESS
A measurable plan 01 Baseline Review Search Console and Yandex Webmaster data.
02 Priorities Choose pages by commercial value and proof.
03 Measure Track impressions, clicks and lead quality.
When will I rank first?+ No one can guarantee a date or position; competition and the site history matter.
What does keyword research deliver?+ Queries grouped by intent, topic and target page rather than a raw list of phrases.
Do you also write and implement pages?+ Yes. I can plan the architecture, write page copy and metadata, and implement internal links.
How do we measure progress?+ We review indexing, impressions, clicks and qualified leads in search and analytics tools.
ANOTHER ROUTE
Where will search work lead? Search demand becomes service pages, catalog categories or product pages.
All services ↗ SITE STRUCTURE / FROM THE BLOG
A platform will not rank your site for you How architecture, content, speed and technology work together. Read the platform comparison ↗